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Imagine you have been working hard to collect some emails and names of your prospects, and eventually you get a name and a mailing list. Great work! But what next? Having a name and email list is not just enough; you need to actively engage in connecting with your potential customers through lead-nurturing emails. In […]

Imagine this: your team is booked months in advance, and you’re getting payments like clockwork. Also, think no longer you have to think about where your next job is coming from! Seems like you are dreaming! Nope! You are not dreaming! Even I am not freaking out! It is the reality of landing steady cleaning […]

GPCTBA/CA is a sales qualification framework that takes the chain of questions deeper to filter out most sales-qualified leads for easy sales. It is an acronym that stands for goals, plans, challenges, timeline, budget, authority, negative consequences, and positive implications. In this web paper, we will walk you through every aspect of GPCTBA/C&I with detailed […]

Lead nurturing strategies refer to personalized email sequences, segmented lead lists, value-driven content marketing, multi-channel outreach, lead scoring, automated workflows, follow-up timing, social proof & case studies, etc. More than 79% of leads do not convert into customers because of poor lead nurturing, so following a nurturing strategy has become essential for a better conversion […]

Are you going to start a janitorial business? Or are you already falling into an idea’s dilemma about your small agency? Well, success doesn’t come only from cleaning the walls or the ceiling! It comes from running your janitorial service smartly! To help you be smart (not physically!) In your janitorial business, we are here […]

CHAMP is a business methodology that helps your sales department prioritize some key factors, such as challenge, authority, budget, and priority. Qualifying a lead is the most difficult part of the sales process, as mentioned by 22% of sales representatives. For this reason, representatives who fail to adequately qualify prospects account for 67% of missed […]

Tired of hunting leads and hearing crickets? Well, now what? Being hopeless? Never! Let’s flip the script. Imagine your targeted clients (property managers, office owners, facility heads) are knocking on our inbox and asking for quotes! Sounds good? So, welcome to the power of Facebook marketing for commercial cleaning. Or you can call commercial cleaning […]

Lead scoring is a process that ranks each lead based on its potential to become a customer or make a purchase. Lead scoring helps you work smarter, not harder, because if you try on a lead that is less likely to buy something, then you are wasting your time. So, take your lead sheet with […]

If you are stuck at sales, don’t beat yourself up. Enter the MEDDIC sales process, it is a solid sales formula to filter out bad leads so you can make sales to those who actually need to buy something, and this is how it works. Meddic stands for metrics, economic buyer, decision criteria, decision process, […]

Paying customers rarely drop out of nowhere. To truly fulfill their growth potential, modern go-to-market teams need to attract the attention of key prospects and effectively nurture their interest long before the deal is ready to close. This process is what we know as Lead Generation. At its core, lead generation comes down to two […]