Do you know the average success rate of B2B cold calling is 2%? But with proper scripts, planning, and strategy, you can increase the success rate to 10%. So, what makes the difference? Cold calling is an important sales strategy in the B2B industry. However, it can be challenging to succeed in this approach. Often, […]

Cold calling is one of the most important but challenging sales strategies. The success rate of cold calling is relatively poor, with an average of 2% success rate. You’re not succeeding with cold calls for the lack of proper research, personalization, or communication skills. So, how do you improve your cold calling skills and succeed in making cold […]

Any salesperson who wants to create more qualified leads and close more deals has to know how to cold call and follow up. However, many find it challenging to develop an effective cold-calling follow-up strategy. Which eventually wastes their time, money, and opportunities. Cold calling is not a one-time event. It requires consistent and strategic […]

Cold calling is one of the most intimidating tasks for many salespeople. Sometimes, it can be extremely stressful, especially when facing rejection, objection, or indifference from prospects. You can reduce stress and get more comfortable with cold calling by ensuring you are mentally prepared before starting cold calls. 63% of sales representatives said that making cold […]

Cold calling, despite being a feared term among sales professionals, can often be a successful initial outreach strategy for potential clients. A study by Rain Group revealed that 82% of buyers book meetings with sales reps after receiving a cold call. The key lies in crafting effective scripts that balance persuasion and respect for the prospect’s […]

The success of cold calling significantly depends on timing. So, when is the best time of day to cold call? Research suggests that the optimal time for cold calling is late morning, between 10 to 11 am, and late afternoon, between 4 to 5 pm. Cold calling sales techniques help sales representatives reach potential customers […]

Commercial real estate is like the big brother of houses and apartments. Instead of homes, it’s about places where businesses happen, like stores, offices, or factories. For commercial real estate, cold-calling approaches are very effective. However, don’t take it easily. It is not like that you are calling and the prospects are receiving the call, […]

Facing rejections during cold calls is a common scenario. However, you may get demotivated after receiving too many rejections. By clearing your head and embracing turndown, you can find cold calling motivation after rejection. The cold calling approach has low success rates and is frequently met with rejection and negative responses from potential customers. Research […]

Cold-calling anxiety is a formidable challenge faced by many in sales. It is more than just nerves before dialing a number. It’s a psychological hurdle that can hinder success in cold-calling efforts. Most of the time, beginner cold callers often get nervous. In fact, 40% of salespeople report experiencing intense cold call anxiety at some […]

Cold calling is still essential in business just because of its scope of direct communication. Nowadays, digital marketing strategies often take center stage in business. However, the importance of cold calling is still unwavering. Despite the evolving marketing methodologies, businesses find value in the direct and personal approach. Notably, the cold calling offers this. It’s […]