
Multi‑Channel Appointment Setting: Email, LinkedIn, Phone & SMS
Reaching your B2B buyers has become difficult nowadays. They just don’t sit in their inboxes. Either they’re scrolling through LinkedIn between meetings or checking emails

Appointment Setting Strategy: How to Book More Meetings With High-value Prospects?
In the sales, lead, and lead generation industry, appointment setting is a kind of bridge to align them together. Almost every business in this world

How to Align Sales and Marketing in B2B Campaigns?
B2B sales are naturally complex as they involve your various decision-makers, longer sales cycles, and higher price points compared to B2C transactions. This complexity makes

How GDPR Impacts B2B Sales and Marketing?
Did you know that about 80% of B2B companies have a hard time following the General Data Protection Regulation (GDPR) and other data privacy rules?

What is BOFU (Bottom Of the Funnel)?
To make sure the potential leads or prospects are ready to purchase your products or services, the bottom of the funnel stage is necessary. At

What are the Top Conversation Intelligence Tools for B2B Sales Teams?
In today’s fast-paced business landscape, sales and customer service teams are constantly seeking new ways to achieve success. With the surge of Conversation Intelligence, companies
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