Building a business loan prospect list is not about collecting as many business names as possible. The list has to match the type of deals you can actually fund. That starts with your credit box, then moves into finding the right businesses, checking funding signals, verifying the decision-maker and removing records that should never reach […]
Who to Contact When Selling Business Loans: The Decision-Maker Map by Loan Product
When a funding deal stalls, the problem is usually not the rate. The pitch often reached someone without decision authority. In a twelve-person shop, the business owner may be the borrower, signer, and bookkeeper. In a thirty-million-dollar company, a controller may run the approval chain while the owner signs last. Equipment leasing may start on […]