While selling anything over phone, employers mostly develop a strategy based on their strengths and agents’ skills. But they forgot one key element, what psychologically triggers purchase? In telesales or phone selling, agents only have their voice and words to influence and convert mere contacts into paying customers. The process is not just strategic, a […]
High-converting Telemarketing (Cold Calling) Scripts for Successful B2B Appointment Setting
“Cold calling is dead.” “No one answers the phones.” “Telemarketing is spam.” Those are the most common rumors in the B2B telemarketing industry. But the fact is, whoever masters the art of telemarketing still dominates the industry through direct appointment setting with decision makers, and keeps your calendar filled with quality prospects. The main difference […]
When Your Offer is Not Call-Friendly: Why Cold Calling Fails Even Before Making Any Call?
Cold Calling is the easiest and quickest way to develop market share in an industry. However, not everything is suitable for cold calling. For some products and services, cold calling becomes an unfriendly way to pitch an offer. This blog deeply analyzes this topic, when your offers become not call friendly. This will give you […]
What is Cold Calling? Cold Calling Complete Guide for B2B Sales Teams
Has cold calling become outdated? Well, in reality, it becomes one of the most efficient ways to go with real b2b business conversations. But you have to do it correctly. Your expert sales reps should reach out to the right decision makers, qualify opportunities, and establish a proper, predictable sales pipeline. In this complete discussion […]
How To Handle 6 Common Telemarketing Objections and When to Stop?
Sales objections do not block your roads. It’s an invitation for you to listen better, dig deeper and show your prospect a future that they have never seen. Most tele sales callers engage with argument but the best one always understands. People who work on telemarketing face sales objections regularly thrown by prospects everyday. Sales […]
How Much Does Telemarketing Really Cost in 2026
Businesses often just calculate agent’s costs as the overall telemarketing expense. If you did the same thing, you may probably end up with a burden. In reality, telemarketing can significantly cost you more in the long run. Scaling issues, unpredictable cost per lead or any other sudden market changes can create a cost hike. This […]
Telemarketing Advantages and Disadvantages: Pros & Cons
Telemarketing can be a highly powerful tool with an ideal customer profile, skilled agents and an accurate contact list. It has the capacity to warm a cold market and reach business decision-makers. However, telemarketing is not universally effective. Poor targeting, random scripts, and compliance issues can quickly turn it into a disaster. In this blog, […]
Why Do Voice Agents Work Great in Demos but Fail in Cold Calls?
Voice agents are delivering demos quite well and many start to believe it will be a good option to make cold calls too. However, in reality they failed badly to make cold calls. Cold calls are not like structure demos. Here every prospect requires different nurturing. Yes, cold callers do have scripts too, but it’s […]
“Not Now” – Timing Objection Patterns in B2B Sales
In B2B cold calling, few phrases are more common than “Not now.” Sales reps hear it every day. It sounds polite. It sounds temporary. But it often kills momentum if handled incorrectly. The truth is simple – “Not now” is rarely just about time. Sometimes it means: I’m busy. This isn’t a priority. We don’t […]
Why Cold Calling Is Obsolete in B2B Sales? Top Reasons
Cold calling has been a common strategy in B2B sales for many years. But now, many teams are seeing lower results. Buyers are harder to reach, more informed, and less open to unexpected sales calls. This has made traditional cold calling less effective than before. Several key changes are driving this change: Low pick-up rates […]