B2B Lead generation is a strategic process of collecting email or contact information from a prospect who has shown interest in a specific product or

  Not all of your leads are always ready to make a purchase from your brand. Here comes the term of lead nurturing because 80%

Generating leads in B2B marketing is only halfway through the process. The real challenge is converting them into paying customers. Lead conversion rates are a

Identifying and prioritizing quality leads is essential for a business who are in the sales, as well as it is one of the most difficult

B2B marketers who use multichannel strategies see an average ROI(return on investment) rise of 24% over those using single-channel methods. Depending on a single marketing

Imagine you are closing your sales deals smoothly with high conversion, completing your sales quota in a month, but what about next month? Consistency is