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9 Proven Telemarketing Appointment Setting Strategy For B2B

Despite the rise of digital marketing channels, the power of personal conversation through telemarketing in influencing business decisions cannot be underestimated. However, a telemarketing campaign’s success depends on the effectiveness of its strategy. Well, proven telemarketing appointment-setting strategies for business-to-business (B2B) can lead your telemarketing efforts to successful appointment-setting. Appointment setting is a great telemarketing […]

What Is Occupancy In Call Center?

In a call center context, “occupancy” refers to the percentage of time that call center agents spend actively handling customer interactions or performing work-related tasks compared to the total available time. It is a key performance indicator (KPI) that measures the efficiency and productivity of the call center staff. Call centers use occupancy rates to […]

What Is Call Center Absenteeism?

Absenteeism in call centers is a usual occurrence where employees take the day off without any notice. This can negatively impact the customer experience (CX). It’s a complicated matter that needs to be carefully thought through and analyzed. A Cornell University study indicated that call center absenteeism averages 6% on typical days, with outsourced call centers having […]

What Is Call Center Attrition?

Attrition in call centers is the process that measures the percentage rate at which employees leave the organization over a specific period. It is a crucial metric for industries like call centers, where employee turnover can be relatively high. A call center’s average agent turnover rate is 30-45 percent. So, call centers want to calculate the […]