Small and medium-sized, mid-market, and enterprise, every size and level of business has a goal of making a profit from sales. So lead qualification and setting an appointment with high-quality leads who fit your industry and sales criteria play a significant role. Appointment setting is called the backbone of the sales industry by many companies. […]
Inbound vs Outbound for Janitorial Leads: What Works Best?
Leads are the lifeblood of janitorial work. Without a regular supply of potential clients, even the most effective cleaning crew will have difficulty booking themselves solid and expanding their income. But not all lead generation is created equal. There’s inbound and outbound marketing, both ends of the spectrum. Understanding the difference and when you should […]