Voice agents are delivering demos quite well and many start to believe it will be a good option to make cold calls too. However, in reality they failed badly to make cold calls. Cold calls are not like structure demos. Here every prospect requires different nurturing. Yes, cold callers do have scripts too, but it’s […]

In B2B cold calling, few phrases are more common than “Not now.” Sales reps hear it every day. It sounds polite. It sounds temporary. But it often kills momentum if handled incorrectly. The truth is simple – “Not now” is rarely just about time. Sometimes it means: I’m busy. This isn’t a priority. We don’t […]

Cold calling has been a common strategy in B2B sales for many years. But now, many teams are seeing lower results. Buyers are harder to reach, more informed, and less open to unexpected sales calls. This has made traditional cold calling less effective than before. Several key changes are driving this change: Low pick-up rates […]